there are a lot of people have seen the cosmetics industry opportunities, have chosen to join the investment, but in the whole society, now the cosmetics store in the management process, there are some risks in the business should be how to avoid?
1, with false advertising, to exaggerate their own chain size.
2, by brand eggs, using a small brand to receive the initial fee, and to provide raw materials and materials to make money. The image of its own brand completely ignored. The fight is break even the people’s mind; finally dropped mess.